Pareidolia on Base

par·ei·do·lia ˌper-ˌī-ˈdō-lē-ə -ˈdōl-yə : the tendency to perceive a specific, often meaningful image in a random or ambiguous visual pattern

For my first collection on Base, I wanted to play around with their logo and see what kind of scenarios I could subliminally insert it in to.

This series encourages you to take a step back and squint to see the connection between everything