Grimes chose Zora to launch her Grimes Gen-1 project, which is the first series of virtual Ai avatars within Grimes’ neural-network. The project was announced and launched at Ultra Music Festival during a live performance, where fans could see the art on stage via AR and could mint the NFT live for access to exclusive Grimes’ content and experiences.

COLORSxSTUDIOS partnered with Zora to launch a bespoke platform that gives fans the chance to collect their favorite COLORS shows. COLORS COLLECT unlocks an entirely new revenue stream for featured artists and is a huge step towards proving the value of decentralized distribution to the masses.

Checks by Jack Butcher is the iconic onchain collection that leveraged Zora’s creator tools and meta-data update feature. The project, inspired by the ubiquitous blue checkmarks used on social media to denote a verified account, has generated over $200M in sales volume and featured by institutions like Sotheby’s. It has even spawned a number of derivative projects made by the NFT community, propelling the project to meme status.

Coinbase chose Zora to launch their global marketing campaigns for Stand With Crypto, Base Introduced and Base Day One, which have become some of the most minted NFTs on Ethereum ever. These commemorative marketing moments demonstrate how brands of the future can amplify their messages, engage community and create new value onchain.

Artist Chuck Anderson, also known as NoPattern, launched his interview podcast "Pattern Recognition” with Zora and in a few months became the most minted podcast onchain, ever.